Amul Hikes Milk Prices By ₹2 Per Litre Across India

Amul Hikes Milk Prices By ₹2 Per Litre Across India From May 1

India’s leading dairy cooperative, Amul, has announced a nationwide hike in milk prices across all its variants. Starting May 1, consumers across the country will pay ₹2 more per litre for Amul milk. The price revision will be effective from Thursday, as confirmed by the Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets the Amul brand.

The price increase applies to all major cities and regions where Amul products are available, impacting a wide range of households and businesses that rely on Amul milk and its variants.

Details of the Price Revision

According to the official statements released on Wednesday, Amul’s move to raise milk prices by ₹2 per litre is uniform across all its milk variants. This means that whether consumers purchase Amul Gold, Amul Taaza, Amul Shakti, or other marketed variants, they will encounter the revised pricing from May 1.

No exceptions or regional exclusions have been mentioned for this price adjustment.

Background and Significance

The revision in Amul’s milk prices comes at a time when the dairy industry is coping with rising input costs. The pricing decision impacts a large proportion of Indian households since Amul is recognized as one of the largest and most trusted milk suppliers in the country.

Amul’s milk price adjustments often set the tone for the broader dairy sector. A price increase by the cooperative can lead to similar revisions by other dairy companies and local milk suppliers, as they respond to evolving market conditions and input expenses.

Impact on Consumers

The nationwide price hike will affect millions of consumers across India. With the ₹2 per litre increase, the retail prices of popular Amul milk variants such as Amul Gold, Amul Taaza, and Amul Shakti will see an upward revision at stores, local milk booths, and supermarkets.

Households that depend heavily on packaged milk for daily consumption, as well as small businesses and tea shops, are likely to feel the impact of the increased prices.

Industry Perspective

While the official statements did not specify the reasons behind the latest price hike, price adjustments in the sector are often attributed to factors such as rising procurement costs, increased prices of cattle feed, transportation expenses, and other input costs faced by milk producers.

Amul, which operates under the Gujarat Cooperative Milk Marketing Federation, periodically reviews prices to ensure that remunerative returns are provided to milk producers while balancing consumer interests.

Prior Instances

Amul and other major dairy brands have previously revised milk prices in response to changing economic conditions and rising input costs. Such increases are usually communicated in advance and are effective nationwide.

What’s Next

With the new prices set to take effect from May 1, consumers across India are advised to check the updated MRP on Amul milk packs. No statements regarding further price hikes or reductions have been made by Amul as of now.

For more details, consumers and retailers can refer to Amul’s official communication channels or visit their local outlets.

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Sources:
– [NDTV News](https://www.ndtv.com/india-news/amul-hikes-milk-prices-by-rs-2-per-litre-across-all-variants-from-may-1-8297760)
– [The Times of India](https://economictimes.indiatimes.com/industry/cons-products/food/amul-hikes-milk-prices-by-rs-2-per-litre-effective-may-1/articleshow/120769792.cms)